Make Money As An Online Business Coach

Saturday, April 4th, 2009 | Online Business with 1 Comment

When you think about coaches you usually think about sports such as a football coach, or a basketball coach. These types of coaches teach athletes how to perform as individuals as well as a team.

Another type of coaching that is in demand and offers a tremendous way to make money is to become a business coach. There are business people who will pay someone like you to help them be more successful.

A business coach is someone who offers support and encouragement to their clients. Many times a person just needs someone to keep them focused to help them become more successful.

Many business owners today using the Internet are small in size. Often times they might be individuals who are trying to turn a passion they have into a niche business online.

A common example of this is a stay at home mom who needs to make money, but does not want to leave the home to do it. These people have a passion to be successful working from the comfort of their own home, but they need someone to help them learn how to do it.

Today many people do not even know where to start their own Internet business at home. Others may have examples of products they want to market online, but are not really sure how to go about doing that.

A business coach can help these people get their business started and on the road to success. Therefore to be a business coach you need to have a wide range of knowledge.

This does not mean you have to be an expert on everything from HTML to pay per click advertising. However you do need to know more than the clients that you are consulting with.

Possible things that you will need to know something about include how to start an Internet business, how to choose a profitable niche, advertising and marketing, how to build an email list, social media and social networking, and other things.

There are people who are willing to pay almost anything to someone who can help them be successful. You will need to determine the niche you are going to target. Ultimately you may want to base this on your own expertise, as well as your own financial needs.

You can sit down and figure out what you need to average per hour to be successful as a business coach. Initially you may need to start at a lower rate and then increase that as your customer base goes up and your testimonial list increases.

Information Product Creation Tips

Friday, February 20th, 2009 | Make Money Online with 4 Comments

People will pay for information on the Internet today. This presents a tremendous opportunity for you to create info products and make money selling them online. In this article we will take a look at 4 things you can do to enhance your info product creation business.

1. Pay attention to the niche you are developing products in. Knowing the trends going on around you can help you create products that are in greater demand.

If you have doubts about this you can go to Clickbank.com and view some of the most popular selling products in various categories. You can also go to bookstores and look at what some of the top selling books are. This should give you ideas on developing an info product of your own.

2. Consider various ways to package your info product. For example many people choose to just concentrate on creating ebooks and selling them online. However you can complement that by creating CD sets which are not very expensive to manufacture.

By doing this you can increase the profitability of your info product business by offering these to your customers. There are many resources available to you online to help you quickly do this.

3. Focus on creating information products that solve problems for your customers. You can ensure your success if you create quality products that give people answers to questions they have. By focusing on their problems you make your product more valuable and likely to sell.

4. Create a marketing plan for promoting your info products online. Many people are good at product creation but fall down on the marketing side. To make the kind of money you deserve you must have a broad reaching advertising and marketing campaign for your products.

One idea that makes a lot of sense is promoting your products at Clickbank.com. Although you will give up money on the front end, because of the commissions you pay affiliates to sell your product, the volume of products sold more than makes up for that.

You could also choose to start your own affiliate program and administer it yourself. Although this takes more time and effort on your part, the profitability of each particular product sale would be greater.

In summary this is four things to keep in mind for developing an info product business of your own. Creating info products is big business online and you can make a lot of money getting involved with it.

Keywords: create information products

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Increase Your Online Business Sales

Saturday, November 22nd, 2008 | Online Business with 2 Comments

One of the best way to increase your online business sales is to offer your potential customers a special offer. It could be trial offers, discounts, purchase awards, etc. Below are ten sizzling offers you could use to sell your products like crazy.

1. You could offer your potential customers a free sample of your product. If the sample proves what you claim, there is a high chance they will buy it.

2. You could give your potential customers a free trial of your product or service. Tell them you won’t bill them for 30 days.

3. You could offer your potential customers a rebate after they buy your product or service. They will feel they are getting a good deal.

4. You could offer your potential customers a monthly payment plan. Tell them they can pay for your product or service with three easy monthly payments.

5. You could reward your potential customers if they buy a specific number of products. Tell them if they buy 3 or more products, they will get one free.

6. You could reward your potential customers if they spend over a specific dollar amount. Tell them if they spend over $100, they get a 10% discount.

7. You could hold a holiday sale for your potential customers. Tell them everything on your web site is discounted up to 50% on Thanksgiving Day.

8. You could hold a buy one get one free sale for your potential customers. Tell them if they buy one product, they get another product for free at the same value.

9. You could hold a special $1 sale for your potential customers. They’ll come to your web site to buy your product for only a dollar, but may buy other products.

10. You could offer your potential customers a bonus coupon when they buy one of your products. It could be a coupon for another product you sell.

Make Money With A Blog

Thursday, March 6th, 2008 | Make Money Online with 3 Comments

fingerskeyboard.jpgToday, there are many people who utilize a blog to make money online. They make money out of blogging. This is a trend widely accepted by many online businesses. Capitalizing on blogs growing popularity, corporate America has used the opportunity to get closer to their clients and potential customers.

There are many people online that make a living by just . If you want to make money with a blog it is important to remember that not every blog is right for making money.

First of all, you should ask yourself why you blog.

Many people have different reasons for blogging. Here are some of them:

• For recreational purposes
• For promoting a business
• As a personal diary
• To help others or share your expertise
• To make friends
• To make a living

You can blog for many reasons; you can blog for fun and if your blog is popular enough and has decent traffic you can monetize it.

One great way to earn income from your blog is through affiliate programs. This program works by getting a commission for referring a visitor or reader from your blog website to buy a product or service from the company you signed up as an affiliate. To succeed in this type of method, you should choose an affiliate that is related to the topics discussed in your blog website. This is because visitors in your blog are targeted internet traffic; you don’t want to affiliate with a pet store if your site and blog is about guns.

Asking your readers for a tip may seem ridiculous, but it might work. If you already have a large number of loyal readers in your blog and actively participating in it, you can ask them to donate money for your blog. Remember that you should first create a large number of loyal readers before you ask for donations.

Another great way to make money out of your blogs is to sell stuff, like t-shirts, mugs and other small things that you can personalize. Create your own logo and post the designs on your blogs. This is great if your readers are loyal to your blog, they may want to buy something that would make them part of the group.

You can create a subscription based blog. Asking for payment to view your blog and participate in it would generate income. However, there are many blogs out there that may offer the same topic as yours for free. Since free is preferred more than fee, this type of method can rarely succeed. To make this work you may need to be a real expert on a specific topic.

Selling blogs is another way to make money out of blogs. For this, you may need to create a great website in order for it to sell. It should also have a large readership to make this work. You can successfully sell blogs at auction sites, many buyers will take a look at your first and determine if there are a large number of readers and also take a look at the quality of the website.

Some readers will be someone who seeks writers to employ. If you write a good article about a specific topic in your , these people may probably hire you to write for them, either for their website or off line as a freelance writer for a newspaper or magazine. You and your skills are discovered through your blog. Your reputation is also important for this to work. Your blog should be able to attract large amount of readers and also remain loyal to you.

Another way to make money with a blog is placing advertising on it like Google AdSense and selling advertising directly. You can also offer your services or expertise on your blog to others. A good example of this is my WordPress install service I offer.

The main thing to any website you start is to choose something you enjoy and are passionate about, that way you will never run out of ideas to blog about or loose interest.

Promoting your Online Business With Affiliate Marketing

Sunday, December 30th, 2007 | Online Business with Comments Off

You started your own online business, you have everything in order ; your website is running, every link in it is functioning as it should be, the products or services you’re selling are there, but your sales are at an all time low.

Why? You probably thought that starting an just requires you to put up a functioning website, this is where you are wrong.

Starting an online business is not as easy as it seems. As with other businesses, you have to advertise your products in order to lure people in and start buying your products.

So just how do you advertise in the internet?

Simple

There are a number of ways to promote your [/tag-ice]online business[/tag-ice] in the internet. One of them is through affiliate programs.

Affiliate programs works by posting your banners and links to other websites. Most of these are free; you only pay affiliates for every customer referrals from their website who buys your product.

For example, Customer “A” visits your affiliate website, then customer “A” gets interested in the product you are selling, and then customer “A” clicks on your link or banner in your affiliate website. Customer “A” is then redirected to your website so that he/she can buy the product you are selling.

You then pay your affiliate with a specified amount of commission for that product.

How would you find affiliates who would want to post your links and banners free?

There are so many people in the internet willing to post your links and banners free. People like to use affiliate programs because they practically do not have to do anything hard through this form of advertising.

All they do is promote their website in order to generate targeted internet traffic to their website, therefore, generating targeted traffic to your website and produce more sales.

All they do is hope and pray that a visitor from their website will buy your product in order to get a commission.

To find a good number of affiliates who are willing to promote your products free, you first have to sign up with an affiliate-tracking program.

After signing up, you now have to make a decision on how much you are going to pay your affiliate for each sold product.

You then design some banners or text link that your affiliates can use to post in their website.

Now you are set. All you have to do is wait for affiliates to sign up in the affiliate tracking program and start promoting your products.

Although affiliates can promote your products or services free, you still have to take care of your affiliates in order to promote your product more diligently and with loyalty.

To get affiliate’s loyalty and get them to work harder in promoting your products, pay them well. Give your affiliates a high commission rate for every products sold with their referrals. Not only that it will keep your affiliates from leaving you but it will also attract more affiliates to sign up for you.

You also have to track the sales generated by each and every affiliates referred to you. If you have lots of affiliate, you can easily track their referrals and sales through the affiliate tracking company you signed up for.

You also have to pay your affiliates as early as possible for their sales. Letting them wait for months will discourage them to promote your products and leave you. For this, you have to set up a minimum payment requirement in order to track which affiliate you have to pay.

Be professional, answer questions from emails from your affiliates regarding your affiliate program as soon as you can. Do this in a friendly and professional manner.

Create an affiliate newsletter. This is a great way to show your support your affiliate and a great way to give them tips on how to market your products more effectively.

Give your top affiliates bonuses for the sales they bring you and include them in your newsletter for your affiliates. This will get your other affiliates to work harder in promoting your products, and a little competition is good for your affiliates.

Create an affiliate only chat room. This will enable your affiliates to speak with each other and discuss about how to make your products to sell more. Providing them with chat rooms or discussion boards will show how much you support them. It is also a good way to give tips and advice on how to market your products.

Affiliate programs are a great and cheap way to advertise your products. Your affiliates will work hard if you give them enough benefits and bonuses for promoting your products or services.

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Find The Best Affiliate Marketing Program

Friday, November 16th, 2007 | Affiliate Marketing with Comments Off

Stuck with the traditional and obsolete ways of promoting and advertising your products and services? One measure of a successful and profitable online business is its ability to look for more ingenious and creative ways of selling and marketing your products.

One factor to mark a profitable online business is how far and wide it can reach through the million users of the Wide, Wide Web. A flourishing online business is one swamped with orders, deals and literally jam-packed with web traffic, meaning the very big potential of earning is there.

How do you go about achieving this? There is a new venture introduced just recently, the affiliate marketing program. An program is most beneficial and quite an easy way for an online business beginner to start and earn money online.

These programs require you to sign up on web sites offering them. You do not need to think about the expenses, since most of them are free.

Companies offering affiliate marketing programs provide you with a lucrative method of selling your products. Though it does not promise anything, it has a hint of earning you profits by signing up with them and using their program.

If you still do not have a web site to conduct your online business, most of these affiliate-marketing programs will provide you with a website and sample ads to get you started.

Actually, most well-known and established companies with online business web sites now resort to affiliate marketing programs. The reason is that it allows them to have their products sold to a wide range of people, aside from those in their web site traffic.

They also begin to realize that it is beneficial because they can advertise and sell thousands of products without actually creating the product. Once the affiliate-marketing program has been loaded into their web site, they offer attractive deals to capture the interest of complementary or related web sites and become their affiliates.

They even offer to give commissions to internet users who will assist them on selling their products. How does this happen? Well, they offer banners and text ads and attract users and webmasters of related web sites to place them on their web sites. This kind of promotion guarantees that their products will simultaneously be displayed to thousands, even millions of potential customers.

Their affiliate partners earn money, too. They give commissions for any sale that originated on their affiliate partner’s web site. Once they have safely delivered the product, they impart a percentage of its sale to affiliate partners. The commissions they offer to affiliate partners vary from 2% to 75%, depending on the they have signed up with.

Choosing an affiliate marketing program must be based on the types of people visiting your website and not according to its payment scheme. Choose the affiliate program most visited by your target market. It will not be necessary to sign up in every affiliate-marketing program you encounter.

However, though they may be easy nowadays to come by, some may be good, but not all are the best. Affiliate marketing programs are widely available online and most of them are free. If people never came across the best affiliate marketing programs, it may be because they would not recognize it even if they already encounter them every day of their lives.

Sure, you can settle with a good affiliate-marketing program. You can be successful enough with just being contented with it. If you believe in widening your horizons, then imagine the tremendous success the best affiliate programs would deliver you.

For you to recognize what the best affiliate-marketing program is, this article provides you with a simple description. Having these will guide you on finally realizing that you have ignored the best and it is high time you start paying attention to it.

Three Points to know if the Affiliate Marketing Program is the Best

Easy To Duplicate – The best affiliate-marketing program will make it easy for you to implement quickly. Then, you will see its results as easily. The results you will look for is the increased revenue the affiliate marketing program brought to your site.

Why should it be easy to duplicate? Well, so that when you start succeeding in it on your site, you can quickly duplicate it on to other blogs and affiliate programs. This will increase your affiliate revenue, dramatically and quickly. Get the drift?

Have tasks that have to be repeated daily – this is a sure sign of the best. Repeating tasks daily is exactly how you will obtain the best results from any affiliate marketing programs.

Be So Simple That It Will Deceive Many Who Will Not Give It A Second Glance – probably you are deceived, too. Simple affiliate programs are the mark of a profitable and effective program. It may be deceptive but then, not all people know that affiliate-marketing programs must involve things you have heard of before. They are already effective and prove to bring results.

Now, do not let the best affiliate marketing program evade you! And the oldest one online is still the best! Click the banner below to learn more.

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Innovative Affiliate Marketing For Your Online Business

Thursday, November 8th, 2007 | Affiliate Marketing, Online Business with 1 Comment

Do you want that your online business to generate income twenty-four hours a day, seven days a week, all year round? Well, it might be time for you to start considering signing up to affiliate marketing programs.

Affiliate marketing programs is a successful technique in the arena just lately. It lets you make money by earning commissions. All you need to do is help in selling the products and/or services of the web site offering programs on your website. You sell their products by promoting them to search engines.

You can also import the banner and link ads they offer to your web site. In exchange for a percentage of the sales of their products generated from your website, you can do your own advertising efforts on their products so that you will be sure of earning your commissions.

Actually, program offer both parties, the one offering the affiliate opportunity and the other party who takes advantage of this opportunity, profitable benefits. It is not as if it is a one-sided scheme.

Your will flourish as you sell your own products and improve them, while still generating sales as an affiliate. You also do not need to think about anything other than selling them to customers. Product development and user support are not yours to worry about.

You can, therefore focus still on your own products, services, and spend your energies liberally on marketing and promotion of your affiliate partners.

Once your affiliate program is up and going, you are free to spend time doing other things. Meanwhile, your affiliate website silently and consistently accumulates money for your bank account. Here is the scoop, don’t you know that you can be an affiliate to multiple companies.

This way, you can also multiply your profits without having to be stressed out.

For those who are just on the verge of deciding whether to start developing their own product and services on their online business web sites, the affiliate marketing programs are a great learning opportunity for you. You will learn how to marketing things and know the ways and means of free promotion and linking services online.

Therefore, once you decide to finally develop your own products you will know how to successfully obtain traffic, advertise, promote and sell. You will have ample experience in proven methods of marketing them for maximum results.

Here are some valuable tips for you for a more successful affiliate marketing activity:

1. Great results are derived from having the right product and the right marketing niche. Content and links should be easy to follow. It must be user friendly. You put in contact information so you will be accessible to customers and potential ones.

2. A strong headline of an affiliate website even of all web sites is necessary. This will help capture the attention and interest of internet users. It could be qualified as love at first sight – if your website has that strong and attention-grabbing headline, then you does not need to worry of obtaining potential customers and even hordes of visitors.

Remember that internet users are fickle. Their attention span when browsing the Internet is relatively shorter. Along with the attention-grabbing headline, make sure that your website’s content will also capture your user’s interests.

3. A solid endorsement content added on your web pages is advantageous. Aside from inexperienced ones, people hunting the internet for a product usually research first before buying. They like to know if others have tried your products and their reaction.

An endorsement or product recommendation from actual customers is quite advisable. This way, the customer need not contact you to ask about the product’s track record to other customers. If you could present them an honest testimonial, then they can be easily convinced of your product’s authenticity and credibility.

4. Build an informative “frequently asked questions” or FAQ section in your website. Customers look for valuable pieces of information before considering to buy a product or avail of a service.
FAQ sections will provide the facts and information that will increase the customer’s level of satisfaction. Having this may keep users for a longer time in your website.

5. Have an affiliate marketing website development plan. Involve scripting support and e-commerce services in this plan. The scripting option helps you be aware of customers’ shopping habits. This will be useful once you decide to develop or offer new products.

6. Installing web page analyzer tools can help you gauge how fast your page downloads. Sometimes user gets impatient with websites that does not download quickly. This will help you make amends on page downloading.

Continue on looking for other ways and means to make your affiliate website potentially dynamic. Remember that customers tend to trust a better-developed online business site. Search the internet for more innovative ways of improving your affiliate-marketing program and start with the top program by clicking the banner below!

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Learn The Easy Way To Make Money Online

Wednesday, September 5th, 2007 | Make Money Online with 1 Comment

The Shockingly Simple Secret that Stuffs 6 Commission Checks into Your Mailbox Every Month on Autopilot!

This is amazing.

I just stumbled upon a shockingly simple secret that stuffs 6 commission checks into your mailbox every month on autopilot.

WARNING:

If you think that it’s hard to make money online , this will blow your mind… It’s the easiest way to earn multiple streams of that I’ve ever seen.

The power of this formula is it’s simplicity.

- It takes only 3 steps to setup

- 99% of the work is done for you

- It costs less than $100 to get started

- You will generate residual income(get paid forever)

- The market for this proven income opportunity is huge, constantly growing and virtually untapped

- You earn 6 streams of automatic income (if one stream ever dries up you’ve still got 5 checks coming in monthly…)

- No previous experience is required

Here’s the deal…

The fastest growing niche market online is the massive group of people looking for an easy way to . This is a multi-billion dollar industry that is growing exponentially larger every day.

If you’re not capitalizing on it, you’re missing out on a ton of money that could be yours for doing practically nothing. It’s *THE* opportunity of the century.

What you need…

You need a turn-key solution that gives this hungry group of prospects everything they need to IMMEDIATELY.

People are extremely impatient… THEY NEED IT RIGHT NOW.

If you can point them to a link that gives them everything they need INSTANTLY (including hosting, professional website design, pre-written autoresponder campaign, in-demand products to sell, step-by-step marketing instructions, video tutorials and comprehensive support all for less than $100) you’ll be their hero. In fact, you would have been by hero too when I first got online if you showed me a solution like that…

Well, that solution exists right now and I’m making an absolute killing from it… simply by putting a link on my website.

Here’s what I did…

I followed the 3 easy steps listed on this website. It took only 15 minutes and cost me less than $50 bucks.

Once I signed up, I had my very own website and domain name which was coded with my affiliate ID’s for 6 money-making programs along with a few very simple steps on how to add that link to my website.

What happened next blew my mind…

I added that link to my website, then 30 days later I received 6 huge checks in my mailbox.

Now these checks arrive each month like clockwork… and they’re getting bigger every single month. My jaw is on the floor!

Why it works…

It works for 2 main reasons:

REASON #1: The market of people who are looking for an easy way to with their own e-business is already MASSIVE and it’s getting bigger every day. This inexhaustible market of potential customers is the driving force behind the success of this formula.

REASON #2: Most people are incredibly lazy and prefer not to do anything themselves. The creator of this service already understands this and does everything needed to get a person’s up and running within 24 hours. The customer doesn’t have to do anything other than submit a simple form. What would normally take someone months to accomplish on their own can be done for them (for less than $100) in as little as 24 hours… It’s brilliant!

My conclusion…

This simple system is the easiest way to earn multiple streams of income I’ve ever seen…

I’m pulling in 6 huge commission checks every month now simply because I added one new link to my website.

It’s frightening to think about how much money I lost by not knowing about this earlier!

What I would do if I were you…

If I were you I would sign up as soon as fast as you can and add your link to your website. In fact, I would add this link to every website you own. And if you have a blog, newsletter, ebook or anything else I would add it to all of those too.

By tapping into the largest online market of all and linking to a service that feeds on most people’s tendency toward laziness, you can make an absolute fortune for doing almost nothing.

You can get your link now by following the steps listed here:
http://www.esmartjob.com/pips.html

Simply sign up, get YOUR link, add it to your website and start earning 6 new streams of automatic income right away. It doesn’t get any easier than this.

If you don’t have a website already…

If you don’t have a website already, DON’T WORRY. You’ll get one of those too when you sign up through the link above.

You also get a step-by-step “30 Days to Success” Internet marketing action guide that will put you on the fast-track to profits with this turn-key system for automatic profits.

Everything has already been thought of and done for you… All you need to do is “plug-in”… and profit!

Enjoy the EASY extra income this system brings you.

Here’s the link again: http://www.esmartjob.com/pips.html

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Need Help Starting Your Online Business

Monday, September 3rd, 2007 | Online Business with 2 Comments

Most new to online business find it very confusing trying to figure out how or where to start. Most affiliate marketing forums have the same question asked every day: “How do I make money online“. And the answers more often than not add to the confusion or can even be rather harsh like: “If you need to ask go get a real job.” Well how about some real help and a few answers for you?

Starting an can really be very easy once you understand the basics of how it all works and utilizing the correct tools to generate and capitalize on free website traffic. After you boil it all down the main, most sought after goal of all Internet marketers is website traffic.

The main things you need to get started and succeed online are:

  • A domain name and website of your own
  • A decent product to promote that has a demand
  • Basic HTML knowledge
  • An autoresponder
  • Basic search engine optimization knowledge
  • A good blog to generate quick, free search engine traffic

Sound easy enough? Well it can take weeks or months to master most of these items depending on how much time you have to devote to learn these basics. Especially if you are on your own trying to gather all this information on your own.

I was lucky enough to join a program under a person who took the time by phone and email to explain everything to me. A mentor who not only wants to help because he is just that way but has an interest in my success because my success also determines his.

Am I going to give you all the “secrets” in this short blog post? No because there really are no secrets, just think about this: How did you come to read this post? You found it somehow and that is what I can show you. This post is on a blog that is getting traffic to it and your reading this is proof that it works.

Along with all the other things mentioned above the program that has the best training and tools available is here: Best Work At Home Job.

 

Join it from that link and you will get my personal mentoring, I will setup a free blog like this one for you and teach you how to optimize your website and blog to get free search engine traffic.

If you want to talk to me and learn more Click Here Now to send me an email and setup a time we can talk. And soon you too will be teaching others how to .

About the Author:
—————————————————————–
Jeff Houdyschell provides proven income opportunities, ideas and information for the best work at home jobs, visit: http://www.eSmartJob.com

Do you want your own WordPress Blog like this one?

I can help, find out more here: Blog Builder

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Best Online Business Website Hosting

Thursday, August 2nd, 2007 | Website Promotion with 3 Comments

Website hosting is one of the most important tools an Internet marketer needs to make it online. Choosing the right one can be a challenge especially starting out and not knowing what you need, or more importantly, what your future needs will be. Don’t make the mistake of getting the cheapest low-budget hosting service you can find. Chances are you will be needing more from your hosting account as your online business grows.

Recently I had the opportunity to install a new WordPress blog for The Life More Abundant Club. The site is hosted on BlueHost and when I got into the control panel to set things up I must say I was impressed!

The ease of use of the control panel and feaures included with the hosting package makes BlueHost a no-brainer! They even offer a free domain name with the purchase of one of their affordable packages.

BlueHost has my vote for Best Online Business Website Hosting Service and will most likely be where I host my next website.

Check them out if you need full featured website hosting.

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Online Business Ethics

Thursday, July 12th, 2007 | Online Business with Comments Off

Entireweb Weekly Newsletter
Online Business Ethics

Very simple: Be a source of integrity. Don’t be phony, people will know and not come to visit your site again. Even worse, they will post a bad review somewhere on the web and others will not even come to see for themselves. If you don’t know about something, don’t pretend that you do.

Respect your customers, or prospective customers, and offer them something of value. Give good information that will draw your customers’ attention and this will help to build trust. It also gives them a reason to stay or come back again for more. Follow-up with your customers, but don’t be a pest. Basically, don’t spam, don’t steal, and don’t lie.

Just as in an offline business, there are ethics and standards that should be followed. If you are starting an online business, you’ve probably spent some time online already and can see that there are hundreds of thousands of businesses trying to sell their products and information and services to you. Study how they do it. Spend some time visiting the websites of your competitors, much like you would when preparing a business plan for an offline business. Look for and evaluate the following characteristics to determine the integrity of the business as a whole:

What are they selling?

When you first come to their index page, can you quickly and easily figure out what they are selling? Is it a real product, an information product, a membership or a service? Do they offer something of real value right off the bat for free such as informative content or a related ebook? If you cannot determine within the first 30 seconds what they are selling or why they are in business, chances are that they are just a hodgepodge of links put together to make the owner affiliate revenue. However, if you do see something of value, stay a bit longer and evaluate further.

Can you contact them directly?

Look on the main page. Contact information could be in the top nav bar, on the side nav bar or at the bottom of the page. Also, look for a direct link such as Contact Us. Click this link and see where it takes you. Do they provide a physical address, a contact name or email, and a phone number? These three things are a must for a legitimate business. If an owner is not confident in his business enough to put an address and contact phone number on his site, he must be hiding something. The final test is to send an email to the company and see who responds and how long it takes to get a response. Most one-person web businesses should be able to answer your email within 1-2 business days.

Is the content valuable and correct?

One of my biggest pet peeves is spelling and grammar. If the owner has done his research and knows what he is talking about, this should show in the quality of the information on his site. A professional image depends on attention to details. Presentation is everything. If you are going to put out information, it has to be presented in an organized fashion with no mistakes. When I see more than one misspelled word or grammar mistake on a website or page, I move on. If the owner has not proofread his own material or verified the information on his site is correct and presented professionally, I won’t be trusting that his products are much higher in quality.

Is there a free trial or guarantee on the products and services being offered?

Those businesses that have developed a quality product or service and are confident in it will not hesitate to put a guarantee on it. They will stand behind it 100%. Even better are those companies that let you try the product or service for free. This way you can test it out to see if it is indeed what you need and meets the quality standards of a legitimate business.

How do they advertise?

Look at the other links on the website. Visit some of them to see the quality of partners associated with the first business. Do the links take you somewhere valuable and helpful? Is the business partnered with other legitimate businesses? Also, how did you find out about the website in the first place and what in their ad drew you in? Did the ad lie to you? Make sure that when you advertise that you don’t misrepresent what you are offering. In addition, don’t be a spammer. Make sure to develop a double opt-in email list that you can use to send valuable follow up information to your customers. This will help to build loyalty as well as word of mouth referrals.

Visit forums and pay-per-click sites to see the companies who are advertising the same products and services that you are to find out what promotion methods they are using. Use them as a starting point and try to set your standards of quality and honesty a step above when developing your ads.

The bottom line is, there is good karma and bad. Even though we all know those people in life whose bad karma hasn’t caught up with them yet, don’t join the crowd. Be a leader, be a source of integrity, and provide a quality product or service that you can stand behind. In the long run, this will help you build a profitable, long-standing business rather than a fly-by-night get rich quick scheme.

Ruth Harris is a real entrepreneur who has helped many others start and promote their online business. Visit http://www.iprofit.viral-business.com to get over 170 best-selling eBooks and software titles with Master Resell Rights and ready made profit-pulling minisites all for one low price

 

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WordPress Blogging For Small Business

Wednesday, May 30th, 2007 | Online Business, WordPress Blog with Comments Off


With the growing popularity of blogs and in particular a WordPress blog, it is getting easier for everyone to establish an online business presence.

Using a , a can target a small geographic region in the keywords chosen to write about. In fact I will be doing a similar blog in the coming weeks for my wife’s small medical transcription business. She is a one-person business and the target market is very small. So by using a title and keywords focused on a small geographic area she could easily dominate the search engines in a short period of time. I will try to keep a record of the progress of this new site as soon as it starts.

So what is stopping a small or any size business for that matter, from keeping its customers up to date and informed using a WordPress blog? I think most business types think of a blog as something like what I am posting right now; which is just a collection of my random thoughts, or something like Myspace for teenagers to brag about their latest antics. Or for political pundits to spin their latest tin-foil hat crackpot theories about whatever they disagree with. Some of those myths can be dispelled here:Entireweb Weekly Newsletter

While a blog can be all those things it can be much, much more.

A WordPress blog can be setup to look like professionally built website. The latest version of WordPress allows for a static home page. This can allow the business to show the same consistent information about its offerings while driving traffic to the site using the effectiveness of a blog platform. For a setup and cost is minimal, and once setup maintenance can be as easy as writing an email once a week or more.

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